Experiment with something new.
Something big is shifting. The way we work, connect, and create is changing faster than most of us can make sense of. AI is reshaping entire industries overnight. Loneliness and isolation are chronic. Bodies are burning out. The old models of success feel empty, but the new ones haven't arrived yet.
Many of us are feeling it. And are not quite sure what to do with those feelings.
Poochie's Office is a space to talk honestly about what's going on — and then do something about it. I help you get clear on what you want next and start building toward it.
My name is Emma Brophy and I’m a writer, mentor, and strategist living in Naarm / Melbourne. Two years ago I left a career that no longer felt sustainable and built something very different. I experimented with doing something new and Poochie’s Office (my pride and joy) came from that.
If something here resonates, email me to enquire about mentoring
hello@emmabrophy.au
First session - $700 AUD
Ongoing access - $3500 AUD / month
“The way she reads what I am feeling and fearing beneath what I am saying is a unique part of her approach.”
— Kirsten Bevin, Urban Strategist
“Emma truly sees potential with so much clarity and approaches her work without ego. Working with her you understand what connection means.
If everything was a task list from 1 to 10, seeing Emma should be 0. Her work is foundational.”
— Courtney Gibbs, Design Consultant, Founder of Subtle Bodies
“Emma gives me the confidence to bravely say no to anything that doesn't match where I'm at. It's having that friend in your corner who truly gets your vision, which I’ve never really had.”
— Adriana Lazaridis, Music Producer, Event Host and Curator, Founder of Speed Dreaming
“It takes a lot for me to respect another person's perspective on how to show up. I trust Emma wholeheartedly.”
—Karina May, Author, Book Marketer and Strategist
Receive more Poochie thoughts and feelings by subscribing to my email list (I’m not on social media).
I share regular essays and conversations that reflect new ways of thinking, creating, working, and being in the world.
I acknowledge the traditional owners of the land on which I live, work, and create - the Wurundjeri people of the Kulin nation. I pay my deepest respects to their elders, past, present, and emerging.
Poochie’s Office is the practice of Melbourne / Naarm-based writer and mentor Emma Brophy
Mentoring and strategy for career, business, and creative life
hello@emmabrophy.au
© 2026 Poochie's Office